AI CRM Intelligence · Salesforce & Dynamics

AI CRM Agents

Inside Salesforce & Dynamics.

CRM Agents turns your CRM from a system of record into a system of revenue action. It works inside Salesforce and Microsoft Dynamics 365 to score leads, detect pipeline risk, improve forecast accuracy, summarize calls, optimize quotes, surface account intelligence, and guide sales reps toward the next best action.

  • Your team keeps the CRM they already use.
  • CRM Agents makes it smarter, faster, cleaner, and more revenue-driven.
  • Better pipeline. Better forecasts. Better rep execution.
CRM Agents - LuMay AI
CRM Agents AI dashboard showing lead scoring and pipeline intelligence inside a CRM interface

Proven Revenue Impact

25%
Improvement In Forecast Accuracy
2x
Lift In Qualified-Lead Conversion
15%
Larger Average Deal Size
30%
Lift In Sales-Rep Productivity
40%
Less Admin Time Per Rep
60%
Faster Quote Turnaround
Your CRM Has The Data. CRM Agents Creates The Action.

CRM Data Is Not
CRM Action.

Salesforce and Microsoft Dynamics are powerful systems of record. But most sales teams still struggle with the same revenue execution problems. CRM Agents sits inside the CRM workflow and turns fragmented data into revenue guidance - without asking reps to leave the tools they already use.

See CRM Agents In Action
Questions CRM Agents Answers Inside Your CRM
  • 01Which leads should reps call first?
  • 02Which opportunities are at risk?
  • 03Which deals are likely to slip?
  • 04Which accounts are ready for expansion?
  • 05Which quote is mispriced?
  • 06Which rep is losing time to CRM admin?
  • 07Which next step will move the deal forward?
What CRM Agents Does

Six AI Capabilities
Inside Your CRM.

Each capability runs inside Salesforce or Microsoft Dynamics 365. No new tools, no tab switching.

CRM Agents AI Lead Scoring dashboard showing lead score overview and priority ranking
01

AI Lead Scoring

Prioritize the right leads before reps waste time on low-intent activity.

Hot, warm, and low-priority lead ranking

AI-ranked leads with fit, intent, and next action

Explanation for every lead score

CRM task generation for priority leads

Also includes

Recommended next actionSuggested outreach angleLead-to-account matchingCRM task generation for priority leads
CRM Agents Forecast Intelligence dashboard showing 76% confidence and pipeline by quarter
02

Forecast Intelligence

Replace spreadsheet-driven forecast calls with explainable AI forecast confidence.

Forecast confidence by team, region, rep, and quarter

Signal-based, not opinion-based

Slippage risk detection

Risk explanation for every flagged opportunity

Also includes

Commit, best-case, and pipeline inspection supportRisk explanation for every flagged opportunityDeal coaching recommendationsExecutive-ready forecast narrative
CRM Agents Account Intelligence showing account health score, relationship map and talking points
03

Account Intelligence

Give every rep a smart briefing before the call.

Account health summary

Expansion and cross-sell opportunities surfaced automatically

Relationship map and missing stakeholders

Suggested talking points for the next meeting

Also includes

Relationship map and missing stakeholdersOpen risks and unresolved customer issuesRenewal readiness insightsSuggested talking points for the next meeting
CRM Agents Rep Productivity showing AI assistant with call summary, next steps and follow-up draft
04

Rep Productivity Automation

Make CRM updates happen as part of the workflow instead of after the workflow.

Call summary in CRM

Automated summaries, next steps, and email drafts

Opportunity field update recommendations

Missing MEDDICC/BANT/SPICED data alerts

Also includes

Follow-up email draftOpportunity field update recommendationsMissing MEDDICC/BANT/SPICED data alertsClean handoff notes for managers or finance
CRM Agents Quote Optimization showing quote readiness score, pricing summary and approval workflow
05

Quote Optimization

Accelerate quote creation, review, and approval.

Quote readiness score

Discount and margin risk alerts before delivery

Similar-deal comparison

Faster handoff to finance, legal, or operations

Also includes

Similar-deal comparisonApproval summary draftBundle or product recommendationFaster handoff to finance, legal, or operations
CRM Agents Manager Coaching Dashboard showing team performance, pipeline hygiene and revenue metrics
06

Manager Coaching Intelligence

Turn pipeline review into targeted coaching.

Rep productivity view

Pipeline hygiene alerts and deal coaching prompts

Forecast behavior trends

Coaching agenda for 1:1s generated automatically

Also includes

Pipeline hygiene alertsForecast behavior trendsTeam-level risk summariesCoaching agenda for 1:1s
Before Vs. With CRM Agents

What Changes When AI
Joins Your Revenue Team.

DimensionBefore CRM AgentsWith CRM Agents
Lead prioritizationReps choose manually or by basic CRM fieldsAI-ranked leads with fit, intent, and next action
Forecast reviewSpreadsheet checks and rep opinionSignal-based forecast confidence and risk explanation
Account planningManual research across notes, calls, and historyAI-generated account brief and expansion signals
Call follow-upReps write notes and follow-ups after meetingsAutomated summaries, next steps, and email drafts
Quote turnaroundBack-and-forth across sales, finance, and approvalsQuote readiness, pricing risk, and approval summary
Pipeline inspectionManagers manually inspect every opportunityAI flags at-risk deals and coaching moments
CRM hygieneMissing fields and stale opportunitiesAutomated alerts and suggested updates
Rep timeAdmin-heavy, constant context switchingMore selling time and cleaner execution
CRM Agents AI Agents

Specialized Agents That Work
Across Sales Workflows.

Lead Intelligence Agent

Ranks leads by fit, intent, likelihood to convert, and urgency. Explains why a lead matters and what to do next.

Forecast Risk Agent

Analyzes opportunity movement, stage age, activity gaps, historical win/loss patterns, and close-date changes to identify deal risk.

Account Intelligence Agent

Creates account briefs with relationship context, engagement history, open opportunities, risks, renewal signals, and expansion ideas.

Rep Productivity Agent

Summarizes meetings, extracts next steps, recommends CRM field updates, drafts follow-ups, and creates tasks.

Quote Optimization Agent

Reviews quote readiness, pricing risk, margin signals, discount patterns, approval needs, and similar deal history.

Manager Coaching Agent

Flags rep behavior patterns, pipeline hygiene issues, forecast risk, and coaching opportunities for sales managers.

Use Cases By Role

Every Revenue Role Has A
CRM Agents Workflow.

CRM Agents workflow for CROs and Revenue Leaders - forecast intelligence and pipeline risk
Built For Salesforce & Microsoft Dynamics 365

AI Revenue Intelligence
Inside The CRM You Already Run.

Salesforce

CRM Agents For Salesforce

CRM Agents enhances Salesforce Sales Cloud workflows with AI-guided prioritization, opportunity intelligence, account summaries, quote readiness, and sales activity automation.

Lead and contact scoring
Opportunity health scoring
Account intelligence briefs
Deal risk and close probability explanations
Call summary and task creation
Forecast rollup support
Quote and discount guidance
CRM hygiene recommendations
Follow-up email and meeting summary drafts
Executive pipeline narratives
Microsoft Dynamics 365

CRM Agents For Microsoft Dynamics 365

CRM Agents brings AI revenue intelligence into Microsoft Dynamics 365 Sales, helping teams improve pipeline visibility, sales productivity, forecasting, and account execution.

Lead qualification scoring
Opportunity risk detection
Account and contact intelligence
Sales activity summarization
Quote turnaround support
Forecast confidence scoring
Teams and Outlook workflow alignment
CRM update recommendations
Manager coaching insights
Revenue operations reporting
How CRM Agents Works

Six Steps From CRM Data
To Revenue Action.

Step 1

Connect

Connect CRM Agents to Salesforce or Microsoft Dynamics using approved integration patterns, role-based access, and permission-aware data handling.

Step 2

Understand

CRM Agents learns your sales process, pipeline stages, qualification model, forecast categories, account structure, and leadership reporting needs.

Step 3

Score

CRM Agents scores leads, opportunities, accounts, quotes, and pipeline health using your data and your business rules. Every score includes an explanation.

Step 4

Recommend

CRM Agents recommends the next best action: call this lead, update this close date, inspect this quote, prepare this account expansion pitch.

Step 5

Write Back

When approved, CRM Agents updates CRM fields, creates tasks, attaches summaries, drafts follow-ups, and logs actions back to Salesforce or Dynamics.

Step 6

Govern

Every recommendation, CRM update, and AI-generated summary can be governed with audit trails, permissions, approval rules, and configurable thresholds.

Security, Permissions & Governance

Enterprise-Ready From
Day One.

CRM Agents is built for enterprise CRM environments where trust, access control, and explainability matter. Every score, forecast flag, and recommendation includes the signal behind it - not just a number.

“Opportunity risk increased because there has been no activity in 14 days, the close date moved twice, and the quote is not approved.”

Talk To Our Security Team
Permission-aware CRM access
Role-based visibility
Audit trails for AI recommendations
Human approval before write-back
Configurable confidence thresholds
Tenant-level isolation
Data retention controls
PII-aware processing
Secure OAuth / enterprise integration
Admin-controlled agent behavior
Implementation Approach

Start With One Workflow.
Prove Value In 2-4 Weeks.

Week 1
Discovery & CRM Mapping
  • Identify target workflow
  • Map Salesforce or Dynamics data objects
  • Define score inputs and business rules
  • Align with sales leadership and RevOps
Week 2
AI Workflow Configuration
  • Configure lead, opportunity, account, quote, or productivity agent
  • Define recommendation logic
  • Set human approval rules
  • Build dashboard and reporting view
Week 3
Pilot & Tuning
  • Run CRM Agents on live or sandbox CRM data
  • Review scoring quality
  • Validate recommendations with sales managers
  • Tune thresholds and workflow actions
Week 4
Rollout & Value Tracking
  • Launch with target team
  • Track forecast accuracy, lead conversion, quote turnaround
  • Monitor rep admin time and pipeline hygiene
  • Expand to additional teams or workflows
Common First Pilots
Lead scoring for SDR teamsForecast risk for sales leadershipAccount intelligence for enterprise account teamsPipeline hygiene for RevOpsMeeting summary to CRMQuote readiness scoring
Frequently Asked Questions

Everything You Need To Know.

Make Salesforce Or Dynamics Your Revenue Operating System.

Start With One CRM Workflow.
We'll Show The Revenue Action For It.

Bring us one sales problem: poor forecast accuracy, weak lead conversion, rep admin overload, slow quote turnaround, or missed account expansion. We will show how CRM Agents turns your CRM data into measurable revenue action.

"Score my leads""Find my at-risk deals""Summarize this call""Check this quote""Build this account brief""Explain my forecast"

CRM Agents starts at $999/month plus a per-user fee.

Enterprise, customer-cloud, and on-premises options available. Talk to us for regulated or custom workflows.